Once you have reached 25 fans you are able to claim your own unique Facebook URL.

The URL will be www.facebook.com/theusernameyoudecideon

There are a few things to consider before creating your username.

• Once created if can’t be changed
• Do you want to use your business name or the main keywords user are searching for ie brilliantwebdesign vs goldcoastwebdesign
• Facebook is indexed by search engines quicker than most website and hence your fan page could appear in the search results quicker than your website
• Make sure you follow their terms & conditions to ensure that you can keep your username.

As per Facebook Terms & Conditions
Usernames were created to make it easier for Facebook users to identify their profile and share with others. As a public figure, business or brand with a Page on Facebook, your username should be straightforward and easy to remember. Facebook encourages you to consider the following when creating a username for Pages:

• Create a username that is as close as possible to your public figure or business name (e.g. AshtonKutcher, PizzaHut).
• If you own the rights to a given name, make it your username so that others cannot obtain it.
• Usernames can only contain alphanumeric characters (A-Z, 0-9) or a period (“.”).
• Choose a username you will be happy with for the long term. Usernames are not transferable.
• Your username must adhere to Facebook’s Statement of Rights and Responsibilities.

Ok, so you have decided on your username, now claim it.

Once logged into Facebook
1. Go to www.facebook.com/username
2. Select “Select a Username” for your page
3. This brings up a drop down menu, select the page you want to create the username for.
4. If your page is eligible > 25 fans it will bring up a box
5. Enter your desired username and click on “check availablilty”
6. If it’s available, you will be shown some final terms – if you are happy click “confirm” otherwise select “cancel” to try another one.
7. You can now give out your new Facebook URL – www.facebook.com/username